Add to reality with your impressions (фильм, 2012) смотреть онлайн

"A lecture by Marko van Veen, director of the Dutch company Bitmove, which is literally lifting the means of communication to the next level with the help of new technologies. Marko calls this approach к “experiential marketing.”
In the course of the lecture, Marco van Veen discloses the essence of the new approach using especially impressive cases from his own experience as examples. For instance, a social film that recently won at Cannes was made on the basis of augmented reality technologies. This clear act against aggression shows the current conception of Bitmove – getting to know a brand should be a personal and positive experience for the consumer."